Influencer and Media Relationship Manager Needed in BeijingAbout us:WHO WE AREPTG is a leading mobile and web analytics tool, empowering over 6,000 web development, marketing and UI/UX teams across the globe. Our award winning Heatmap and analytics software offers digital marketers a delightful visual representation of their mobile and website traffic, enabling them to analyze visitor behavior across all devices - real time. No waiting for timely reports. No need to hire expensive analysts. No frustrating UI. With PTG, we place our robust Heatmap and analytics software in your fingertips so you can stay competitive. Founded in 2010, PTG works with some of the greatest companies in the world, including Sony Music, Softbank, Rakuten Insurance, Yamaha and many more.OUR VISIONThe next generation of digital marketers, UI/UX designers, and web development teams are driven to holistically understand how customers experience their site on a desktop, mobile device, or tablet. Businesses demand robust analytic software to generate a sustainable competitive advantage. At PTG, we enable decision makers to quickly and easily understand visitor engagement and retention, by leveraging our award winning Heatmap and analytics software across any device. By visualizing customer behavior in real time, PTG drives increased conversions, a better user experience, and greater ROI.Title: Influencer and Media Relationship ManagerBase in: Haidian, Beijing, ChinaWe are seeking a digitally savvy, experienced marketing mind to lead our influencer and media outreach and co-marketing program. This role has a very high degree of creative freedom and visibility, and it requires abilities in multiple areas, including social media marketing, PR, event planning know-how, thought leadership, content creation, and relationship management.Responsibilities:1/ Build the brand through exceptional creative, by nurturing relationships with influencersIdentify and build relationships with prominent influencers and thought leaders in our space.2/ Ensure that these relationships benefit both the company and individual.3/ Connect with influential media outlets and journalists to place stories about company/product news and other initiatives.4/ Create content regularly to grow the company’s footprint (press releases, corporate announcements, and creative content like SlideShares).5/ Establish a sustainable, strategic approach to PR at the company based on adding value to influencers and media outlets, not just asking for it.6/ Attend relevant events to evangelize the company mission and find like-minded individuals and companies to align with on future initiatives.(login to view email)Best regardsHR
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