MKG Coordinator--Premium Brands, Owned Channels Job at John Anthony Wine & Spirits John Anthony Wine & Spirits, Napa, CA

RTdtZkNnV0tJR29VeVdmeHo0dTZmWEptRHc9PQ==
  • John Anthony Wine & Spirits John Anthony Wine & Spirits
  • Napa, CA

Job Description

Job Description:

John Anthony Wine & Spirits is a high-growth company in Napa Valley. Our portfolio includes JaM Cellars, John Anthony Vineyards, Serial Wines, and Weather Wines, which have received multiple 90+ scores and top Nielsen ratings. To fuel growth, we seek a rockstar, digital marketer to join our skilled team. The ideal candidate is passionate about consumer connection, highly creative, curious, analytical, and an exceptional team player. In return, we offer an exciting career with competitive benefits and growth opportunities.
Salary range: $65k-$80k + benefits. City of Napa based.

Key Responsibilities:
•  Support Brand Manager to optimize mid and lower funnel metrics for Premium Brands including JaM Cellars, makers of Butter Chardonnay, and other portfolio brands under
$25. Primary metrics include engagement; traffic; community to drive brand consideration; intent to purchase; and advocacy.
•  Marketing ecosystem creation and management including social media, website, blog and email marketing
•  Lead evergreen and campaign content strategy, content planning, and daily execution across brand touchpoints
•  Lead social listening and responding, in addition to national customer inquiries in email and text
•  Oversee photoshoot execution for content across owned channels including shot list development, purchasing and managing props and wardrobe, craft services, securing
models and additional tasks as required
•  Manage and optimize website updates to align with brand goals, including SEO
•  Oversee partners for owned media channels: website, copywriting, experts, branded items, brand collaborations
•  Monthly and quarterly reporting; annual planning
•  Budget Management: social advertising, giveaways, site updates, creator collaborations
•  Additional tasks as required based on business needs

Qualifications:
•  Bachelor's degree REQUIRED; Marketing major STRONGLY PREFERRED
•  1-3 years marketing experience REQUIRED
•  Beverage alcohol experience DESIRED
•  Exceptional organizational, communications and creative writing skills
•  Passion for social media and content creation
•  Fluent in: Meta Business Manager; Wordpress; SEO tactics; Google Analytics, Sprout Social

Create a Job Alert

Receive an email alert when similar new jobs are posted. It's free, fast and easy.

Create Alert

Job Tags

Full time,

Similar Jobs

ATC Seattle

Pediatric Intensive Care Unit Registered Nurse (PICU RN) Job at ATC Seattle

Pediatric Intensive Care Unit Registered Nurse (PICU RN) - Travel Position Location: Asheville, NC Job Type: Travel Contract Duration: 13 weeks Shift: 3x12s Nights Pay: $1815/week Job Description: We are seeking a dedicated and... 

Cinter Career

(Part-time) Accounting Assistant Job at Cinter Career

 ...Assistant Working Location: Torrance, CA Employment Type: Part-time (25 hrs per week)Salary: 20-25 per hr Visa Support :...  .../ Japanese Key Responsibilities Record journal entries and input data into accounting systems Manage accounts payable and accounts... 

INTERNATIONAL STAFFING CONSULTANTS

Traveling Retail Construction Superintendent Job at INTERNATIONAL STAFFING CONSULTANTS

 ...across the Southeast. They are currently interviewing for a Traveling Superintendent that has experience building (ground-up) commercial &...  ...vacation + Holidays Requirements: Degree is preferred (Construction Management or Engineering) Minimum 7 years of... 

Aveanna Healthcare

Pediatric Private Duty Nurse RN Job at Aveanna Healthcare

 ...Join a Company That Puts People First! Registered Nurse RN We are one of the largest private duty nursing companies in the nation...  ...speak, write, read and understand English Must be able to travel Must be able to lift 50 pounds Prolonged walking, standing... 

Kwaan Bear IT Solutions

Organizational Development Analyst Job at Kwaan Bear IT Solutions

 ...Job Title: Organizational Development Analyst Location: Metro Area Washington, DC Clearance : Ability to obtain a Secret Clearance Job Overview This role involves leading process improvement initiatives within the Department, analyzing current organizational...