Content Creator Job at T&Pm, New York, NY

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  • T&Pm
  • New York, NY

Job Description

Who Are We?

T&P m is one of the world’s leading full service creative and media agencies, connecting talent and tech to drive growth for brands. Formed by the integration of The&Partnership and mSix&Partners, it brings together content and distribution into a single, holistic end-to-end marketing solution. Backed by WPP and GroupM and combined with the agility of an entrepreneurial Partner-led mindset, the multi-discipline agency spans four continents with 45 offices and over $1.2 billion dollars in billings globally. As an early adopter with the first ever AI-generated TV ad for Lexus in 2018, T&P m is focused on harnessing AI across all its outputs with its 1,900 people already trained on WPP’s proprietary AI platform Creative Studio, to deliver enhanced outcomes for clients.

We believe in The Power of &, connecting talent & tech to fuel brand growth. Our teams blend creative, media, experience and technology specialists from across our marketing practices. The performance mindset of these teams optimises to business outcomes in every channel, fueled by the latest innovations in AI. Working alongside our clients’ marketing departments, we deliver ‘&mplified Creativity’ to solve their business and brand challenges seamlessly, creatively and efficiently.

Ultimately of course, we are our people. They’re the most important part of our business, so we want to make a lasting impression on them in the same way they do on us, by striving to become the most important place in their careers.

That’s why we do our best to build strong communities around them; provide the best possible opportunities for them to develop & grow; and empower them to make a difference to their clients and the world at large. Our strengths often lie in our differences, so we challenge and champion each other and our clients, to be the very best we can be.

Team WPP for Audible

Following the kick-off of an exciting new engagement, Team WPP is thrilled to partner with Audible in their mission of igniting the world’s imagination through premium audio storytelling. To make that possible, Team WPP have been appointed to bring the Audible mission to life through the most dynamic channel of all – social. We will be supporting their social media transformation across ten markets (in the Americas, EU, and APAC) and over 30+ channels (incl. Instagram, Facebook, Twitter, YouTube, and TikTok). Through social, Audible aims to create a larger and more inspired community of fans across the globe.

Role Description:

Content Creator

As our on-staff Content Creator, you will be a key member of our creative team. You will concept, create and produce content based on creative assignments for Audible's social feeds (US and global campaigns). And work closely with the creative team to not only execute your own content but any other content needed.

  • In-house content creators – people with a passion for ideating and producing quick turnaround content, shooting it themselves using all the tools and techniques within social platforms. Based on site with the creative team to improve collaboration and the ability for T&P to direct the content they create.
  • What content creators will create - Write, concept, edit/produce and deliver social first content that is authentic to people's social feeds. It should not be reliant on big budgets or glossy production values and is more expressive of their own personal interpretation / build on a brand concept or product to demonstrate a broader idea. Usually as part of a campaign and/or monthly calendar, building the reputation and relevance of the brand across a wide variety of social channels and formats
  • Develop creative ideas, suggest new innovative ways of delivering digital content and keep up-to-date with the latest social trends and techniques.
  • Create graphics and edit photos, working with the internal design team when necessary.
  • Working alongside creatives to lead the social asset creation from the creative brief, all the way through to delivery.
  • Keeping up to date on developments/techniques and being proactive about bringing creative solutions to the assets you create.
  • Train and share knowledge with internal teams wherever possible to empower them to manage their own areas with ad-hoc support.
  • Building relationships with the rest of the team and elevating the culture of the agency.
  • Work with contractors, suppliers and freelancers as authorized to support the role.
  • Remain current with our client brand visual identities, best practices, and ways of working.

Skills and experience

  • Experience concepting/developing ideas and managing the production output of social media campaigns across channels such as TikTok, Snapchat and Instagram on budget and time.
  • Solid experience and understanding of social channels e.g. Instagram, TikTok and Snapchat.
  • Energy, enthusiasm, and proven experience in producing social content and social best practice.
  • Excellent people relationship skills that will enable you to build relationships working closely and collaboratively with all parts of the team from strategy and creative to clients, producers as well as externally.
  • Experience of video production, including filming, editing (preferably delivering via channels such as Instagram, TikTok and Snapchat).
  • Exceptional organizational and time management skills with the ability to prioritize and structure work schedules.
  • Ability to showcase examples of content creation for brand.
  • An interest in audiobook entertainment

T&Pm is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

The pay range for this role is $70,000-$90,000 annually. Individual compensation will be commensurate with the candidate's experience and local cost of labor. Salary is subject to change based on factors such as geographic location and cost of living in location of hire. Applicants must be legally authorized to work in the United States

Job Tags

For contractors, Freelance, Local area,

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